Saturday 2 October 2010

Target audience feedback

I asked a few people to watch the final production to gain some feedback from our target audience. Overall they said they enjoyed our documentary and that they would probably watch the full 30 minutes. We aimed to make the product feel professional and informative. Here is some video feedback from a few viewers.



We conducted a questionnaire of 19 questions. And got 10 people to fill them out.

1. Would you willingly watch this documentary for the full 30 minutes? Scale 1 2 3 4 5 why?
2. Would you say our camerawork fits the style of program?
3. Do you think our sound is appropriate?
4. Do you think our cutaways are relevant to the content of our documentary?
5. Do you think our content keep you interested? If not where could we have improved in your opinion?
6. What would you say was the best part of our documentary?
7. What would you say was the worst part of our documentary?
8. Do you think we chose the appropriate audience? If not what target audience would you have chosen?
9. Do you think our choice of channel is appropriate? If not what channel would you have chosen?
10. Would you notice the difference between our documentary and a professional documentary?
a. What differences can you see or is there none at all?
11. Has our documentary changed your opinions on Coffee?
12. Do you feel our choice of interviewees were appropriate? If not who would you have chosen to interview?
13. Do you feel our effects were relevant to the content?
14. Do you think our radio advert was effective?
15. Do you think our print advert was effective?
16. Did our radio advert make you want to watch our documentary? Scale 1 2 3 4 5 why?
17. Did our print advert make you want to watch our documentary? Scale 1 2 3 4 5 why?
18. Do you think our voiceover was enthusiastic about our subject? If yes Why? If no Why?
19. Do you think our voiceover for our radio advert was enthusiastic about our subject?

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